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Below are the 2 most recent journal entries recorded in cecilemerritt's InsaneJournal:

    Tuesday, December 21st, 2010
    7:01 pm
    3 Video Marketing Mistakes That Will Reduce Your Views and Conversions
    More and more individuals and companies are using video marketing as a tool to increase their visibility and generate more targeted traffic. However, nowadays you find that a good amount of people uploading videos for marketing purposes lack in more than one way. These videos don't bring people the traffic or sales they were hoping for. To get the maximum results from your video marketing efforts, it's necessary to follow some basic rules. The focus of this article will be three video marketing mistakes that must be avoided if you want to get anywhere. Whehter you're using video marketing to target pressure canners niche or any other niche, the following mistakes are the ones that you need to avoid.

    1) Don't make boring videos because people don't like sharing them - it's as simple as that. The success of your video marketing efforts can be measured by how many people share your videos after watching them. Only videos with unique personalities are shared from one viewer to the next. Even videos that have helpful content won't go very far if there's nothing in them that connects with viewers in a memorable way. The point is to create videos that are your own and not like everyone else's. Find your own personal voice when you make videos so they can be distinguished from all the others.

    2) One common video marketing mistake is creating videos that are too long. Viewers' patience for online videos is very limited, so they have to be a lot shorter than a commercial movie or TV show. The most successful videos tend to be content rich and ten minutes or less. A video can start off strongly, but as it goes on, there's an increasing chance that viewers will lose interest. People may be captivated by your video, but if it goes on too long, their fascination can quickly decline. Just like you'd want your written articles on the web to be short and concise, your video content should be no different. If what you have to say won't fit on a short video, the simple solution is to divide it into several videos. So for instance, if your targeted niche is Presto pressure canner, then you should make videos about it with quality content.

    3. Another critical blunder many make is that they don't allow embedding and sharing. How do you think your video will get around if you don't let other people share it? If you allow your audience to publish your video and distribute it, the number of opportunities you have will grow. You need to avoid setting any limits on your videos because they can spread online like a wildfire and generate a lot of traffic. No matter whether your niche has plenty of video content or not, video marketing will still be effective for your business. Video is a traditional way to offer information to people and the internet has made it easier for you to benefit from it. However, if you want to succeed with video marketing, you need to ensure you avoid the mistakes discussed in this article. Even though it's difficult to avoid every single mistake and you'll have your own trial and error, doing your homework will save you from many small blunders. Whether you're doing video marketing or any other type of marketing related to All American pressure canner, focus is the most important thing.

    Additional Resources:
    3 Video Marketing Mistakes That Can Ruin Your Campaigns
    Common Video Marketing Mistakes You Don't Want to Make
    Thursday, December 16th, 2010
    8:07 am
    Three Tips For Increasing Your Facebook Fan Base
    Facebook is by far the largest social networking site, and online marketers are taking advantage of this. If you've got a Facebook fan page, or want to start one, and are in search of ideas on how to get more fans, the following strategies are just what you need. Whether you're targeting a niche like krill oil or any other, Facebook fan pages can help you grow your brand awareness.

    Promote your Facebook fan page through a widget on your blog. You can see these widgets on blogs, now, but still you have to give people a compelling reason to become a fan. It's really easy to add this widget to your blog since Facebook itself provides you with the code. Then you can figure out ways to put a funnel into place and drive as many people as possible to your fan page. Do not be shy about telling anyone in your market about your fan page, and perhaps give them some incentive to sign-up. You can easily integrate your Facebook marketing and fan page with other marketing methods.

    Second ask your Facebook friends to suggest your page to their friends. Get the most from your current friends with this method. Then your friends can ask their friends to do the same thing to their friends. As your fans join your page goes immediately to their newsfeed making the potential for a viral swing quite prominent. So if their friends notice this and visit your page, chances are that they might join in and become a fan too. So for example, if you're selling a product related to neptune krill oil, make sure the call to action is strong enough.

    If you've got an email list of prospects/customers/subscribers then let them know about your fan page! This is a great way to add more to your base of fans. There are several things you can do here, but the bottom line is that you need to give them a good reason to be a fan. Do not forget about doing possible JV's to grow your fan page base. This is done all the time, but you need to find the right person with the right list, and then carefully negotiate the terms.

    In conclusion, from the above article we come to understand how easy it can be for you to add fans to your page if you do it the right way. These are some fairly basic tips for increasing you fan based online marketing skills. So go ahead and get started to see the results. You can literally grow your fan base and dominate your targeted best fish oil niche easily.

    Related Resources:
    Secrets to Getting More Facebook Fans Fast
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